Stamford Musician In Tune With New Ronald McDonald's New Duds

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Stamford musician Steve Morrell plays a short tune on his harmonica outside the East Main Street McDonald's restaurant in Stamford. He welcomes the updating of Ronald McDonald's wardrobe for the chain's clown mascot.
Stamford musician Steve Morrell plays a short tune on his harmonica outside the East Main Street McDonald's restaurant in Stamford. He welcomes the updating of Ronald McDonald's wardrobe for the chain's clown mascot. Photo Credit: Frank MacEachern

STAMFORD, Conn. -- McDonald’s is giving Ronald McDonald a makeover, and Steve Morrell of Stamford is one person who is giving the new look a thumb's up.

“I like it, it’s more streamlined,” Morrell said about the makeover as he finished his meal at the East Main Street McDonald’s outlet near Exit 9 in Stamford. “It’s a bit more hip. The other one is antiquated; out with the old and in with the new.”

The fast-food figurehead is ditching his yellow jumpsuit in favor of a red blazer and red-colored bow tie, a striped red and white rugby shirt and short yellow pants. However, the oversized red shoes stay.

The fashionista’s new wardrobe was designed by Broadway costume designer Ann Hould-Ward, who won a Tony Award for “Beauty and the Beast.”

McDonald’s said Ronald McDonald will be a frequent user of social media, announcing, “Selfies…here I come,” in a nod to the photographic fad.

Ronald McDonald has deep roots for the fast-food chain. Television weatherman Willard Scott first portrayed Ronald in 1963.

Morrell, who is a professional musician with the harmonica his instrument of choice, says it’s necessary to stay current.

“It’s time for a change, Burger King got rid of the king,” he said. “I liked him but some people thought he was kind of creepy.”

Morrell, 61, said he’s a frequent McDonald’s customer.

“I go for the specials. If it is not on sale I don’t go,” he said.

Before heading across the street to jump on his bus, Morrell brought out his harmonica and blasted out a quick tune.

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